{"id":179415,"date":"2026-05-28T14:58:48","date_gmt":"2026-05-28T17:58:48","guid":{"rendered":"https:\/\/www.itsitio.com\/ch\/?p=179415"},"modified":"2026-05-28T14:58:48","modified_gmt":"2026-05-28T17:58:48","slug":"cric-chile-2026-experiencia-del-cliente-ia-y-automatizacion-en-el-centro-de-un-nuevo-encuentro-de-la-industria","status":"publish","type":"post","link":"https:\/\/www.itsitio.com\/ch\/eventos\/cric-chile-2026-experiencia-del-cliente-ia-y-automatizacion-en-el-centro-de-un-nuevo-encuentro-de-la-industria\/","title":{"rendered":"CRIC Chile 2026: experiencia del cliente, IA y automatizaci\u00f3n, en el centro de un nuevo encuentro de la industria"},"content":{"rendered":"<p data-start=\"349\" data-end=\"782\">El ecosistema de <strong data-start=\"366\" data-end=\"423\">customer experience, CRM, BPO y business intelligence<\/strong> de Chile volver\u00e1 a tener uno de sus principales puntos de encuentro en una nueva edici\u00f3n de <strong data-start=\"516\" data-end=\"535\">CRIC Chile 2026<\/strong>, una iniciativa que combinar\u00e1 actividades presenciales y contenidos digitales para analizar las tendencias, desaf\u00edos y oportunidades que atraviesan actualmente las \u00e1reas de experiencia del cliente, automatizaci\u00f3n, datos e inteligencia artificial.<\/p>\n<p data-start=\"784\" data-end=\"1048\">La propuesta estar\u00e1 integrada por dos formatos complementarios: el <strong data-start=\"851\" data-end=\"885\">Congreso CRIC Chile presencial<\/strong> y el <strong data-start=\"891\" data-end=\"919\">Ciclo Digital CRIC Chile<\/strong>, una agenda audiovisual que se desarrollar\u00e1 durante cinco semanas con paneles, entrevistas, talleres y ponencias especializadas.<\/p>\n<p data-start=\"1050\" data-end=\"1423\">Entre los principales ejes tem\u00e1ticos de la edici\u00f3n 2026 aparecen cuestiones vinculadas a la <strong data-start=\"1142\" data-end=\"1166\">hiperpersonalizaci\u00f3n<\/strong>, la irrupci\u00f3n de la <strong data-start=\"1187\" data-end=\"1214\">inteligencia artificial<\/strong>, la automatizaci\u00f3n de procesos, la evoluci\u00f3n del B2B, la experiencia del empleado (EX), la fidelizaci\u00f3n de clientes, la protecci\u00f3n de datos y los nuevos desaf\u00edos del liderazgo en entornos de cambio constante.<\/p>\n<p data-start=\"1425\" data-end=\"1626\">Tambi\u00e9n habr\u00e1 espacio para debatir sobre tendencias como la <strong data-start=\"1485\" data-end=\"1502\">omnicanalidad<\/strong>, el crecimiento de modelos offshore y nearshore y el impacto de la IA sobre las operaciones y la relaci\u00f3n con los clientes.<\/p>\n<h2 data-section-id=\"13skuur\" data-start=\"1628\" data-end=\"1680\"><span style=\"color: #000080\">Un congreso para debatir el futuro del CX y la IA<\/span><\/h2>\n<p data-start=\"1682\" data-end=\"1930\">El <strong data-start=\"1685\" data-end=\"1719\">Congreso CRIC Chile Presencial<\/strong> se realizar\u00e1 el pr\u00f3ximo <strong data-start=\"1744\" data-end=\"1760\">27 de agosto<\/strong> en el <strong data-start=\"1767\" data-end=\"1808\">Radisson Blu Plaza El Bosque Santiago<\/strong>, reuniendo a practicantes, proveedores, c\u00e1maras empresarias, prensa especializada y representantes acad\u00e9micos del sector.<\/p>\n<p data-start=\"1932\" data-end=\"2133\">La agenda acad\u00e9mica incluir\u00e1 <strong data-start=\"1961\" data-end=\"2016\">ponencias plenarias, paneles de expertos y talleres<\/strong>, en una jornada orientada al networking y al intercambio de experiencias y mejores pr\u00e1cticas dentro de la industria.<\/p>\n<p data-start=\"2135\" data-end=\"2316\">Desde la organizaci\u00f3n destacaron que el encuentro buscar\u00e1 compartir casos concretos, tendencias y soluciones aplicadas al ecosistema de customer experience y transformaci\u00f3n digital.<\/p>\n<h2 data-section-id=\"8ylzt6\" data-start=\"2318\" data-end=\"2358\"><span style=\"color: #000080\">Cinco semanas de contenidos digitales<\/span><\/h2>\n<p data-start=\"2360\" data-end=\"2560\">Adem\u00e1s del encuentro presencial, el <strong data-start=\"2396\" data-end=\"2424\">Ciclo Digital CRIC Chile<\/strong> comenzar\u00e1 el <strong data-start=\"2438\" data-end=\"2453\">27 de julio<\/strong> y se extender\u00e1 durante cinco semanas, con contenidos audiovisuales publicados todos los lunes y mi\u00e9rcoles.<\/p>\n<p data-start=\"2562\" data-end=\"2792\">El ciclo incluir\u00e1 distintos formatos como <strong data-start=\"2604\" data-end=\"2650\">paneles, entrevistas, talleres y ponencias<\/strong>, con el objetivo de difundir mejores pr\u00e1cticas y soluciones vinculadas al universo de CRM, experiencia del cliente, BPO y anal\u00edtica de datos.<\/p>\n<h2 data-section-id=\"m9c0av\" data-start=\"2794\" data-end=\"2844\"><span style=\"color: #000080\">Participaci\u00f3n regional y respaldo institucional<\/span><\/h2>\n<p data-start=\"2846\" data-end=\"3059\">La edici\u00f3n 2026 contar\u00e1 adem\u00e1s con un comit\u00e9 acad\u00e9mico integrado por referentes de c\u00e1maras y asociaciones empresarias de distintos pa\u00edses de la regi\u00f3n, entre ellos representantes de <strong data-start=\"3028\" data-end=\"3058\">Chile, Argentina y Uruguay<\/strong>.<\/p>\n<p data-start=\"3061\" data-end=\"3366\">Entre las entidades que acompa\u00f1an institucionalmente la iniciativa figuran asociaciones empresarias y c\u00e1maras vinculadas al ecosistema de customer experience, contact centers, marketing y transformaci\u00f3n digital, adem\u00e1s del respaldo de organismos orientados a promover inversiones y desarrollo empresarial.<\/p>\n<h2 data-section-id=\"uqyapt\" data-start=\"3368\" data-end=\"3397\"><span style=\"color: #000080\">Preguntas frecuentes (FAQ)<\/span><\/h2>\n<ul data-start=\"3399\" data-end=\"3889\" data-is-only-node=\"\" data-is-last-node=\"\">\n<li data-section-id=\"16878m9\" data-start=\"3399\" data-end=\"3528\"><strong data-start=\"3401\" data-end=\"3449\">\u00bfCu\u00e1ndo se realizar\u00e1 el congreso presencial?<\/strong><br data-start=\"3449\" data-end=\"3452\" \/>El encuentro se llevar\u00e1 a cabo el 27 de agosto de 2026 en Santiago de Chile.<\/li>\n<li data-section-id=\"jsfmio\" data-start=\"3530\" data-end=\"3724\"><strong data-start=\"3532\" data-end=\"3566\">\u00bfQu\u00e9 temas abordar\u00e1 el evento?<\/strong><br data-start=\"3566\" data-end=\"3569\" \/>La agenda incluir\u00e1 inteligencia artificial, customer experience, automatizaci\u00f3n, hiperpersonalizaci\u00f3n, omnicanalidad, datos y liderazgo, entre otros temas.<\/li>\n<li data-section-id=\"1ixcw6y\" data-start=\"3726\" data-end=\"3889\" data-is-last-node=\"\"><strong data-start=\"3728\" data-end=\"3761\">\u00bfHabr\u00e1 actividades virtuales?<\/strong><br data-start=\"3761\" data-end=\"3764\" \/>S\u00ed. El Ciclo Digital CRIC Chile comenzar\u00e1 el 27 de julio y ofrecer\u00e1 contenidos audiovisuales gratuitos durante cinco semanas.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>El evento reunir\u00e1 a empresas, especialistas y referentes del ecosistema de customer experience, datos, inteligencia artificial y BPO para debatir las principales tendencias que est\u00e1n transformando la relaci\u00f3n con los clientes.<\/p>\n","protected":false},"author":229,"featured_media":179416,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[56],"tags":[435],"class_list":["post-179415","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventos","tag-cric"],"_links":{"self":[{"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/posts\/179415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/users\/229"}],"replies":[{"embeddable":true,"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/comments?post=179415"}],"version-history":[{"count":0,"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/posts\/179415\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/media\/179416"}],"wp:attachment":[{"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/media?parent=179415"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/categories?post=179415"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.itsitio.com\/ch\/wp-json\/wp\/v2\/tags?post=179415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}